MEADOWLANDS – Primark, a leading European retailer of women’s wear, men’s wear, children’s wear, and home goods, will open its first store in northern New Jersey at the American Dream mall in East Rutherford. The retailer will open as part of the American Dream grand opening, scheduled for 2017.
“We are delighted to be joining this superb location in the New York metropolitan area,” said Paul Marchant, Primark chief executive. “The opening of our store at American Dream is a notable step forward in our focused momentum in the Northeast, and we look forward to continuing to provide our amazing fashion at amazing prices to new Primark customers.”
Founded in June 1969, Primark has 299 stores and approximately 60,000 regular employees in the UK, Republic of Ireland, Spain, Portugal, Germany, the Netherlands, Belgium, Austria, France, and the United States. In addition to two stores currently open in the Northeastern U.S., Primark has announced plans to launch six store locations in 2016.
The 3 million-square-foot American Dream complex will contain a shopping mall with anchor tenants Saks Fifth Avenue and Lord & Taylor, along with over 450 retail, food and specialty shops, complemented by North America’s largest fully-enclosed indoor DreamWorks Water Park, Amusement Park, and a 16-story Big Snow Indoor Ski & Snow Park.
There will also be a 1,500-seat live performing arts theater, a 285-foot-tall observation wheel, luxury movie theatres by Cinemex, a 70,000-square-foot Sea Life Aquarium & Lego Discovery Center, a NHL-size ice rink, and an18-hole miniature golf course. The center also features The Collections, a 460,000 square foot luxury and fashion area, and The Dining Terrace, a collection of 15 full-service restaurants.
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