E-commerce startup Jet.com leases space in Hoboken office tower

HOBOKEN–E-commerce start-up Jet.com will make its home in Hoboken. The company has signed a lease for 40,000 square feet of office space in Waterfront Corporate Center III, the newly completed business tower on Hoboken’s south waterfront, according to a press release from the building’s developer SJP Properties.
In a Dec. 19 post on his blog, Jet.com founder Marc Lore praised Hoboken’s easy transit access and “emerging tech scene.”
“We’re currently at about 100 employees and looking to double our team by the end of 2015,” wrote Lore. “I’m eager to partner with the local community to help make Hoboken into a standout hub for tech talent.”
“To welcome such a dynamic, ambitious technology-based company to Waterfront Corporate Center III is truly exciting,” said Steven Pozycki, CEO of SJP Properties. “It is a testament to the world-class environment that we have created in one of America’s great job centers, where companies can access the highest quality workspace within steps of transportation, entertainment and blossoming culture.”
Slated to launch in 2015, Jet.com will be an online marketplace, though the products it will sell have yet to be announced. Lore wrote on his blog that Jet.com will “a new kind of e-commerce experience, uniquely grounded in transparency and customer empowerment.”
Jet.com has raised $80 million so far in its initial round of venture capital investment. In addition, anyone can currently sign up to be a Jet Insider on the website, and the company will split 190,000 stock options among the ten Insiders who refer the most people to the website.
Lore has a long history in New Jersey. His previous venture Quidsi, the parent company for Diapers.com, Wag.com and other targeted shopping sites, was based in Montclair before moving to Jersey City. In 2011, Quidsi was purchased by Amazon.com, where Lore worked until last year.
In Waterfront Corporate Center III, Jet.com will join anchor tenant Pearson Education, which has already begun to occupy its five floors of office space. 240,000 square feet in the building remain on the market.